Dubai, UAE — The Mohammed Bin Rashid Housing Foundation (MBRHF) has unveiled its new ‘Innovative Investment Strategy’, designed to enhance the quality of life in residential communities while strengthening collaboration with the private sector.
The initiative marks a major step toward financial sustainability, diversified income sources, and private sector engagement in Dubai’s housing sector.
According to Mohammed Hassan AlShehi, Assistant Executive Director of the Housing Sector, the strategy reflects MBRHF’s vision to “diversify the investment portfolio and cultivate new avenues of income.” He added that advanced partnership models are being adopted to raise living standards and drive sustainable growth across Dubai’s residential projects.
The Foundation’s new approach focuses on:
Marketing foundation assets and unlocking new investment opportunities.
Developing residential complexes through public-private partnerships.
Leasing commercial and investment spaces within housing projects.
Encouraging participation from developers, retailers, and asset management companies.
Early outcomes show encouraging momentum. The foundation has already formed three partnerships with private sector entities, with five more investment projects planned between 2023 and 2024. Additionally, 18 potential investment areas have been identified across residential communities, and four partnership models have been approved to support system-wide development.
To further transparency and investor access, MBRHF has also launched a dedicated investment portal, enabling investors to explore ongoing and upcoming opportunities.
The Innovative Investment Strategy underscores Dubai’s ongoing commitment to housing excellence, public-private collaboration, and long-term community development—solidifying its position as a global leader in urban innovation and sustainable living.
